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About the Author: Thom Wallace

I do my best to work at the convergence of new media, social issues, and innovation, or social innovation. Working across the country in rural and urban communities alike, I've used media, old and new, to tell stories and raise awareness about people and initiatives making a difference in the communities that need it most.  Whether it be in renewable energy or community development, media production or writing a note, what's most important is that we tell the stories so others can be inspired to act. Read more about my work...

 

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Entries in FUEL (2)

Wednesday
Feb182009
DateWednesday, February 18, 2009

Jay Leno & FUEL

Jay Leno's Green Garage on PopularMechanics.com


Jay Leno is to renewable energy what Oprah is to consumer products.  Jay is quietly making a huge impact on America's awareness with his subtle and simple approach to understanding renewable energy issues.  Not only has Jay been spreading the word about fuel efficiency and vehicles, he's also really interested in the best renewable energy products for the home.   The most refreshing part about Jay Leno's approach is that he does it all with out sounding too preachy and he is well informed with out patting himself on the back for it.





Jay Leno as a green advocate is not news. With Monday night's interview of the FUEL's relatively unknown documentary producer and star Josh Tickell, Jay Leno is establishing him self as a champion of grass roots media efforts. While a lot of people have questioned his upcoming move to the 10 PM prime time slot, if Jay keeps elevating important issues to millions of Americans, he might just be able to make a lasting impression in the battle for America's attention.

Friday
Feb132009
DateFriday, February 13, 2009

FUEL the Film Opens in L.A.

""Fuel" is a vital, superbly assembled documentary that presents an insightful overview of America's troubled relationship with oil and how alternative and sustainable energies can reduce our country's -- and the world's -- addictive dependence on fossil fuels." - L.A. Times

FUEL the acclaimed documentary film coming out of Sundance opens this weekend in Los Angeles and is preparing for a big opening in NYC in March. Check out the L.A. Times revew here and the film's website here.